Our Team

Jeff Spiers

Tennis Director,

Jeff Spiers is the Executive Director and co-owner of Aforza. He has over 26 years of coaching experience and 13 years of management experience in the tennis industry. Jeff has a passion for tennis that has kept him actively involved in the sport since he was 5 years old. He has competed and coached at an international level, has managed many different clubs and has been actively involved in committees for both national and provincial sport organizations.

Jeff graduated from the University of Colorado with a degree in sociology. He held many leadership roles while at university such as Captain of the Men’s Tennis Team for three years, and President and Social Chairman of the Sigma Nu Fraternity. While president of the Sigma Nu fraternity, Jeff help create the Sigma Slam Tennis Tournament which raised over $10,000 for the Muscular Dystrophy Association in Boulder.

As a player, Jeff was consistently ranked in the top 10 in Canada as a junior which earned him a scholarship with the University of Colorado. In 1993, Jeff was selected to the NCAA Division 1 All-American Team. With 24 provincial titles to his name, Jeff has won more provincial titles than any other man in the history of Alberta and was inducted into the Tennis Alberta Hall of Fame in 2009.

After spending a year as the Assistant Men’s Tennis Coach for the University of Colorado, Jeff moved back home to Calgary to continue with his coaching career.

The Spiers family have a long-standing history with Tennis Alberta. Jeff’s mother, Betty, started competing when she immigrated to Canada over 60 years ago. She has 22 provincial open titles to her name, which is the second most titles won in the women’s open category. Jeff’s children, Liam and Kerrigan, have carried on the family tradition as well. At age 18, Liam has already earned himself four provincial titles and an international ranking of 1,703. Sister Kerrigan won her first tournament at the age of 12 and looks to follow in her big brother’s footsteps.

In his spare time Jeff loves to surf, scuba dive, play board games with his family or lounge on the couch in front of the fire watching movies, especially scary ones!

Level of certification and the associated organization:

Coach 4 – Tennis Professionals Association (TPA), Tennis Canada
Elite Professional – United States Professional Tennis Association (USPTA)

Education, training and certifications:

Bachelor of Sociology, University of Colorado

Personal accomplishments:

National Collegiate Athletic Association (NCAA) Division 1 All-American College Tennis Team, 1993
24-Time Provincial Champion of Alberta
Tennis Alberta Hall of Fame Inductee, 2009

Player accomplishments:

Six National Junior Champions
National Coach for Canada
Men's Assistant Tennis Coach for the University of Colorado

Favorite racket:

Wilson Blade

Favorite shoes:


Spare-time activities

Surfing, scuba diving, and spending time with family watching movies and playing board games